marketing – Nudge Unit Greece https://nudgeunitgreece.com Explaining Behavioural Economics Simply Thu, 29 Jun 2017 09:08:53 +0000 en-US hourly 1 https://wordpress.org/?v=6.6.2 https://nudgeunitgreece.com/wp-content/uploads/2016/11/cropped-minimal-final-32x32.png marketing – Nudge Unit Greece https://nudgeunitgreece.com 32 32 Pricing products at ,99 (Part 1) https://nudgeunitgreece.com/en/2017/06/28/99-pricing/ https://nudgeunitgreece.com/en/2017/06/28/99-pricing/#respond Wed, 28 Jun 2017 11:02:52 +0000 https://nudgeunitgreece.com/?p=1388 Pricing at 9

We’ve all seen a product with a ,99 pricing (for example, a jar of jam at 2,99 euros). These prices are usually overstressed on catalogues, posters, television and websites, with big, vivid numbers. But why does that … Read more...

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